+245% growth in online wine sales after a website rebuild with a fully integrated shop
> wine marketing for the UK, France and the USA
Digital marketing for wineries and wine industry suppliers
I'm Martial. I trained in viticulture and oenology at ESA Angers, then spent years marketing wine in Los Angeles before bringing that work to the UK and France. I help wineries sell more bottles direct, and I help the companies that serve wineries win them as clients.
- Martial Chaput
- Viticulture and oenology, ESA Angers
- 12+ years in digital marketing
Grow your direct sales
Your best customers buy from you directly. I build the website, shop, email programme and club offer that keep them coming back, and the search and social work that brings new drinkers to your door.
Services for wineriesPick the one that sounds like you.
Win more winery clients
Winemakers buy from people who understand their year. I build websites, search campaigns and lead follow-up that speak the language of the cellar, so your sales team spends its time with qualified wineries.
Services for suppliersPick the one that sounds like you.
- “I want winemakers to shortlist us before they call.”B2B websites
- “I want buyers to find us when they search for what we make.”SEO
- “I want to reach winemakers while they plan their purchases.”LinkedIn and Google Ads
- “I want every enquiry answered within minutes.”Lead follow‑up and AI sales assistants
Work
All case studies+83% more clicks and 170% more impressions from Google search, year on year
Golden State Box Factory
franc
adjective. Frank, straightforward, honest.
It's how I work: clear advice, plain reporting and results you can check. Every piece of work is done by me, directly.
How we start
Every project follows the same three steps.
Audit
A website audit to see where you stand.
Plan
A plan built around your sales, whether that's bottles or contracts.
Partner
Ongoing work with me directly, every month.
Insights
All articlesHow wineries and wine suppliers get recommended by AI assistants
How ChatGPT, Gemini and Copilot choose which wineries and suppliers to recommend, and the practical steps that make your business easy to recommend.
Newtimer Marketing is now Franc Wine
Newtimer Marketing has a new name: Franc Wine. Same person, same clients and the same way of working, with a new site for wineries and wine suppliers.
SEO for wineries: a practical guide to getting found and selling direct
How wineries get found on Google, Maps and AI assistants: Google Business Profile, a page per wine and experience, mobile speed, and the links that matter.
Tell me about your wine or your business.
I'll reply within one working day.
Get in touch